Privacy policy

Privacy Policy

Last updated: July 6, 2026

This Privacy Policy explains how The British Vapes ("we", "us", "our") collects, uses, and discloses your personal information when you visit our website, use our services, or make a purchase from thebritishvapes.co.uk (the "Site"), or otherwise communicate with us. "You" means anyone using our Site or Services, whether as a customer, visitor, or otherwise.

Please read this Privacy Policy carefully.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, or for operational, legal, or regulatory reasons. Any changes will be posted here with an updated "Last updated" date.

Information We Collect

Information You Give Us Directly

  • Contact details — name, address, phone number, and email address.
  • Order information — billing and shipping address, payment confirmation, email, and phone number.
  • Account information — username, password, and other account security details.
  • Customer support information — anything you share with us when contacting our support team.

You can choose not to provide certain information, but this may limit your ability to use some features of the Site.

Information Collected Automatically

We automatically collect certain information about how you interact with our Site, using cookies, pixels, and similar technologies ("Cookies"). This may include device and browser information, network connection details, your IP address, and how you interact with our Services.

Information We Receive from Third Parties

We may receive information about you from third parties who support our Site and Services, including:

  • Our e-commerce platform provider.
  • Payment processors, who collect payment details (such as card or bank information and billing address) to process your order.
  • Advertising and analytics partners, using pixels, tracking tags, and cookies.

How We Use Your Information

  • To provide our products and services — processing payments, fulfilling orders, arranging delivery, managing returns and exchanges, and managing your account.
  • For marketing — with your consent or where permitted by law, we may send you marketing emails or show you tailored advertising. You can opt out at any time.
  • For security and fraud prevention — to detect and prevent fraudulent, illegal, or harmful activity, and to keep your account and our Site secure.
  • To provide customer support and improve our Services — responding to enquiries and using feedback to improve what we offer.

Cookies

We use Cookies to operate and improve our Site, understand how customers use it, and — where you've consented — to personalise advertising. Most browsers accept cookies automatically, but you can adjust your browser settings to block or remove them. Please note that doing so may affect how well the Site functions.

How We Share Your Information

We may share your personal information with:

  • Service providers who help us run our business — including payment processors, delivery couriers, IT providers, and customer support tools.
  • Marketing and advertising partners, where you have consented to this.
  • Legal and regulatory authorities, where required to comply with the law, respond to legal requests, or protect our rights and the safety of our customers.
  • A buyer or successor, in the event of a merger, sale, or other business transaction.

We do not sell your personal information to third parties for their own marketing purposes without your consent.

Age Restrictions and Children's Data

Our products are restricted to customers aged 18 and over, and our Services are not directed at children. We do not knowingly collect personal information from anyone under 18. If you believe a child has provided us with personal information, please contact us so we can remove it.

Data Security and Retention

We take reasonable steps to protect your personal information, but no method of transmission or storage is completely secure. We retain your information for as long as necessary to provide our Services, comply with legal obligations, resolve disputes, and enforce our agreements.

Your Rights

Depending on where you live, you may have the right to:

  • Access the personal information we hold about you.
  • Correct inaccurate personal information.
  • Delete your personal information, subject to certain exceptions.
  • Object to or restrict certain processing of your information.
  • Withdraw consent, where we rely on consent to process your data.
  • Data portability, in certain circumstances.
  • Manage marketing preferences by using the unsubscribe link in any marketing email, or by contacting us directly.

To exercise any of these rights, contact us using the details below. We may need to verify your identity before processing your request.

Third-Party Links

Our Site may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites, and encourage you to review their privacy policies separately.

International Data Transfers

Where we transfer your personal information outside the UK, we take steps to ensure it receives an adequate level of protection, in line with applicable data protection law.

Complaints

If you have concerns about how we handle your personal information, please contact us first so we can try to resolve the issue. UK residents also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.

Contact Us

If you have any questions about this Privacy Policy or how we handle your personal information, please contact us at:

The British Vapes

Email: support@thebritishvapes.co.uk

Website: thebritishvapes.co.uk

Number: +44 7544 149786

Registered address: 107 Witton Road, Birmingham, B6 6JR, England

For the purposes of applicable data protection law, The British Vapes is the data controller of your personal information.